Maryam Ghasemaghaei

Ms. Maryam Ghasemaghaei

Associate Professor - Area Chair

Information Systems

BIO

Dr. Maryam Ghasemaghaei is an Assistant Professor of Information Systems at DeGroote School of Business at McMaster University. She received her MSc in Marketing from the University of Isfahan, Iran, and her PhD in Information Systems from McMaster University. Her research interests relate to technology adoption, and the use of data analytics in organizations. Her multidisciplinary education in marketing, industrial management, and information systems allows her to bring a diversified perspective to her research and teaching. Her research activities have resulted in over 20 peer-reviewed articles in academic journals, and conference proceedings such as Journal of Strategic Information Systems, Information & Management, Decision Support Systems, Computers in Human Behavior, Journal of Computer Science, and Journal of Retailing and Consumer Services.

JOURNAL PUBLICATIONS

June 2021

Algorithmic Bias: Review, Synthesis, And Future Research Directions

JOURNAL : EUROPEAN JOURNAL OF INFORMATION SYSTEMS

CONTRIBUTORS: Nima Kordzadeh, Maryam Ghasemaghaei
January 2021

Effective Use Of Information Technologies By Seniors: The Case Of Wearable Device Use

JOURNAL : EUROPEAN JOURNAL OF INFORMATION SYSTEMS

CONTRIBUTORS: Mohamed Abouzahra, Maryam Ghasemaghaei
January 2021

Assessment Of Complexity In Cloud Computing Adoption: A Case Study Of Local Governments In Australia

JOURNAL : INFORMATION SYSTEMS FRONTIERS

CONTRIBUTORS: Omar Ali, Anup Shrestha, Maryam Ghasemaghaei, Ghassan Beydoun
December 2020

Wearable Device Adoption Among Older Adults: A Mixed-methods Study

JOURNAL : INTERNATIONAL JOURNAL OF INFORMATION MANAGEMENT

CONTRIBUTORS: Samira Farivar, Mohamed Abouzahra, Maryam Ghasemaghaei
September 2020

Improving Organizational Performance Through The Use Of Big Data

JOURNAL : JOURNAL OF COMPUTER INFORMATION SYSTEMS

CONTRIBUTORS: Maryam Ghasemaghaei
January 2020

From Sustainability Constraints To Innovation

JOURNAL : SUSTAINABILITY ACCOUNTING, MANAGEMENT AND POLICY JOURNAL

CONTRIBUTORS: Goran Calic, Anton Shevchenko, Maryam Ghasemaghaei, Nick Bontis, Zeynep Ozmen tokcan
2019

Impact Of Mba Programs’ Business Analytics Breadth On Salary And Job Placement: The Role Of University Ranking

JOURNAL : COMMUNICATIONS OF THE ASSOCIATION FOR INFORMATION SYSTEMS

CONTRIBUTORS: Maryam Ghasemaghaei, Bhushan Kapoor, Ofir Turel
March 2018

Data Analytics Competency For Improving Firm Decision Making Performance

JOURNAL : THE JOURNAL OF STRATEGIC INFORMATION SYSTEMS

CONTRIBUTORS: Maryam Ghasemaghaei, Sepideh Ebrahimi, Khaled s Hassanein
October 2011

Key Motivators For Iranian E-shopping: A Neural Networks Based Approach

JOURNAL : JOURNAL OF THEORETICAL AND APPLIED INFORMATION TECHNOLOGY

CONTRIBUTORS: Maryam Ghasemaghaei, Bahram Ranjbarian, Amirhassan Monadjemi
October 2010

Service Poka Yoke

JOURNAL : INTERNATIONAL JOURNAL OF MARKETING STUDIES

CONTRIBUTORS: Arash Shahin, Maryam Ghasemaghaei

OTHER PUBLICATIONS

January 2021

Motivational Factors For Big Data Analytics Continued Use

CONFERENCE : 27TH ANNUAL AMERICAS CONFERENCE ON INFORMATION SYSTEMS, AMCIS 2021

CONTRIBUTORS: M Javdan, Maryam Ghasemaghaei
January 2018

The Impact Of Big Data On Firm Data Diagnosticity: Mediating Role Of Data Quality

CONFERENCE : ICIS 2017: TRANSFORMING SOCIETY WITH DIGITAL INNOVATION

CONTRIBUTORS: Maryam Ghasemaghaei
January 2018

The Impact Of Big Data On Firm Data Diagnosticity: Mediating Role Of Data Quality

CONFERENCE : ICIS 2017: TRANSFORMING SOCIETY WITH DIGITAL INNOVATION

CONTRIBUTORS: Maryam Ghasemaghaei
January 2017

The Effects Of Operational And Cognitive Compatibilities On The Big Data Analytics Usage: Firm Distinctive Value Creation

CONFERENCE : AMCIS 2017 PROCEEDINGS

CONTRIBUTORS: Maryam Ghasemaghaei
January 2017

The Effects Of Disorientation And Cognitive Absorption On Adoption Of In-depth Recommendation Agents: The Moderating Role Of Age And Gender

CONFERENCE : AMCIS 2017 PROCEEDINGS

CONTRIBUTORS: Maryam Ghasemaghaei
January 2017

Identifying The Conditions Under Which Online Reviews Translate Into Product Sales: A Sentiment Analysis Approach

CONFERENCE : AMCIS 2017 PROCEEDINGS

CONTRIBUTORS: Seyed pouyan Eslami, Maryam Ghasemaghaei
January 2016

Group Bundling Versus Traditional Bundling In E-commerce: A Field Experiment

CONFERENCE : 2016 49TH HAWAII INTERNATIONAL CONFERENCE ON SYSTEM SCIENCES (HICSS)

CONTRIBUTORS: Ahmed Doha, Maryam Ghasemaghaei, Khaled s Hassanein
2016

Consumers’ Attitude Toward Insurance Companies: A Sentiment Analysis Of Online Consumer Reviews

CONFERENCE : AMCIS 2016: SURFING THE IT INNOVATION WAVE - 22ND AMERICAS CONFERENCE ON INFORMATION SYSTEMS

CONTRIBUTORS: Maryam Ghasemaghaei, Kenneth Deal, Sp Eslami, Khaled s Hassanein
2016

Online Product Recommendation Agents Design: The Role Of Cognitive Age And Agent Comprehensiveness

CONTRIBUTORS: Maryam Ghasemaghaei
2015

Impact Of Persuasion Processes On Consumer Attitude Towards Online Shopping: The Moderating Role Of Product Involvement And Consumer Self-efficacy

CONFERENCE : 2015 AMERICAS CONFERENCE ON INFORMATION SYSTEMS, AMCIS 2015

CONTRIBUTORS: Maryam Ghasemaghaei, Khaled s Hassanein
2015

Impacts Of Big Data Analytics On Organizations: A Resource Fit Perspective

CONFERENCE : 2015 AMERICAS CONFERENCE ON INFORMATION SYSTEMS, AMCIS 2015

CONTRIBUTORS: Maryam Ghasemaghaei, Khaled s Hassanein, O Turel
January 2014

Intention To Use Recommendation Agents For Online Shopping: The Role Of Cognitive Age And Agent Complexity

CONFERENCE : 35TH INTERNATIONAL CONFERENCE ON INFORMATION SYSTEMS "BUILDING A BETTER WORLD THROUGH INFORMATION SYSTEMS", ICIS 2014

CONTRIBUTORS: Maryam Ghasemaghaei, Khaled s Hassanein, I Benbasat

Generating Valuable Insights Through Data Analytics: A Moderating Effects Model

CONTRIBUTORS: Maryam Ghasemaghaei, Sepideh Ebrahimi, Khaled s Hassanein

Understanding The Role Of Data Analytics In Driving Discriminatory Managerial Decisions

CONTRIBUTORS: Sepideh Ebrahimi, Maryam Ghasemaghaei, Khaled s Hassanein

Intention To Use Recommendation Agents For Online Shopping: The Role Of Cognitive Age And Agent Complexity

CONTRIBUTORS: Maryam Ghasemaghaei, Khaled s Hassanein, Izak Benbasat